Marketing campaigns as economic development strategy
Full Question Text
Does your jurisdiction attract or retain business by using a marketing campaign?
| % within Type of Jurisdiction | ||||||
| Type of Jurisdiction | Total | |||||
|---|---|---|---|---|---|---|
| County | Township | City | Village | |||
| Does your jurisdiction attract or retain business by using a marketing campaign? | No | 58% | 96% | 57% | 86% | 87% |
| Yes | 42% | 4% | 43% | 14% | 13% | |
| Total | 100% | 100% | 100% | 100% | 100% | |
| % within Population Size | |||||||
| Population Size | Total | ||||||
|---|---|---|---|---|---|---|---|
| <1500 | 1500-5000 | 5001-10000 | 10001-30000 | >30000 | |||
| Does your jurisdiction attract or retain business by using a marketing campaign? | No | 95% | 90% | 78% | 72% | 45% | 87% |
| Yes | 5% | 10% | 22% | 28% | 55% | 13% | |
| Total | 100% | 100% | 100% | 100% | 100% | 100% | |
| % within Region of Michigan | ||||||||
| Region of Michigan | Total | |||||||
|---|---|---|---|---|---|---|---|---|
| Upper Peninsula | Northern Lower Peninsula | West Central Lower Peninsula | East Central Lower Peninsula | Southwest Lower Peninsula | Southeast Lower Peninsula | |||
| Does your jurisdiction attract or retain business by using a marketing campaign? | No | 91% | 91% | 88% | 89% | 87% | 76% | 87% |
| Yes | 9% | 9% | 12% | 11% | 13% | 24% | 13% | |
| Total | 100% | 100% | 100% | 100% | 100% | 100% | 100% | |